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Aura MCP Server

Overview​

Aura offers a Model Context Protocol (MCP) server that allows AI assistants and other applications to access comprehensive company intelligence and workforce analytics data. Your AI models and agents can use our official MCP server to access Aura workforce analytics data in a simple and secure way. This server provides a standardized method to interact with Aura's company database through various AI platforms and tools that support MCP.

Beta Tool Notice

This is a beta tool. By enabling this app, you acknowledge that you are using an experimental Model Context Protocol server to connect Aura with external large language models (LLMs). You may encounter bugs, errors, or unexpected results.

What is MCP?​

Model Context Protocol (MCP) is a standardized way for AI assistants like Claude to connect with external data sources and tools. The Aura MCP Server acts as a bridge between Claude and Aura's company intelligence database, enabling natural language queries for complex business analytics.

🚀 Quick Start​

Server URL: https://mcp.auraintelligence.com/mcp

Requirements

Requires Claude Enterprise or Teams, and the connection must be set up by a Workspace Owner or Primary Owner in Claude before users will be able to connect.

Add the Aura MCP Server to your Claude configuration and start asking natural language questions about companies, workforce trends, and market intelligence.

👑 For Claude Desktop Admins​

Only Workspace Owners and Primary Owners can set up MCP server connections in Claude Desktop:

  1. Go to Settings in Claude Desktop
  2. Navigate to the "Integrations" section
  3. Click "Add server"
  4. Enter "Aura" as the Name
  5. Enter https://mcp.auraintelligence.com/mcp as the Server URL
  6. Click "Add server"
  7. Authenticate with your Aura account via OAuth
  8. Select which Aura tools to enable for your workspace
  9. Click "Save"

👥 For Claude Desktop Users​

After your admin has set up the integration:

  1. Navigate to claude.ai
  2. Click on the tools menu (next to the search icon)
  3. Select "Aura" from the list of available integrations
  4. Authenticate if this is your first time using the integration
  5. Start using Claude with Aura for company intelligence queries

🛠️ Available Tools​

Company Research​

find_companies​

Search and retrieve detailed company information including industry classification, employee count, headquarters location, and market positioning.

Example: "Find information about Microsoft"

get_company_subsidiaries​

Explore complete corporate structures and ownership hierarchies to understand business portfolios.

Example: "Show me all subsidiaries of Alphabet Inc."

Workforce Analytics​

get_monthly_headcount​

Access 12+ months of historical employee headcount data to track workforce trends and patterns.

Example: "Show monthly headcount for Google over the past year"

analyze_employee_growth​

Get detailed growth metrics including hire rates, attrition rates, and month-over-month workforce changes.

Example: "Analyze employee growth for Spotify in Q2 2024"

breakdown_by_job_function​

Understand workforce composition with detailed breakdowns by department and role.

Example: "Break down Meta's workforce by job function"

analyze_seniority_levels​

Examine employee distribution across seniority levels and experience tiers within organizations.

Example: "Show seniority breakdown for Google's engineering team"

💡 Use Cases​

📊 Investment Research​

  • Due diligence on potential investments
  • Workforce trend analysis for company valuation
  • Competitive landscape assessment

🎯 Sales & Business Development​

  • Prospect company research and targeting
  • Organizational structure analysis for sales strategy
  • Market sizing and opportunity assessment

👥 Talent Acquisition​

  • Competitor workforce analysis
  • Industry hiring trend monitoring
  • Talent market intelligence and benchmarking

📈 Market Research​

  • Industry workforce benchmarking
  • Growth pattern analysis across sectors
  • Market dynamics understanding

🎯 Strategic Planning​

  • Competitive intelligence gathering
  • Market positioning analysis
  • Growth opportunity identification

🗣️ Natural Language Interface​

No special syntax required - just ask Claude questions naturally:

Example Queries

Company Intelligence:

  • "Tell me about the company structure of Disney"
  • "How many employees does Shopify have?"
  • "Find information about fintech startups"

Workforce Analytics:

  • "Show me hiring trends at Twitter over the past year"
  • "Compare employee growth between Zoom and Slack"
  • "What's the attrition rate at consulting firms?"

Competitive Analysis:

  • "How does Google's workforce compare to Microsoft's?"
  • "Track employment changes in the tech industry"
  • "Show me companies Amazon has acquired"

📊 Data Coverage​

Our comprehensive database includes:

  • 🌍 Global Company Database - Public and private companies worldwide
  • ⚡ Real-time Workforce Data - Up-to-date employee counts and organizational changes
  • 📈 Historical Trends - 12+ months of employment data and patterns
  • 🏭 Industry Analytics - Cross-industry workforce benchmarking
  • 🏢 Corporate Structures - Detailed subsidiary and ownership information

🔒 Privacy & Compliance​

  • ✅ All data sourced from publicly available information
  • ✅ No personal employee data included
  • ✅ Aggregated and anonymized data where applicable
  • ✅ Compliant with data protection regulations

🚀 Best Practices​

Getting Maximum Value​

  • Be Specific: Targeted queries yield more actionable insights
  • Combine Tools: Use multiple data points for comprehensive analysis
  • Time-Based Analysis: Leverage historical data for trend identification
  • Cross-Reference: Validate findings across multiple data sources

Advanced Analysis Techniques​

  • Compare data across multiple companies for competitive insights
  • Request trend analysis and pattern identification
  • Combine workforce data with business performance metrics
  • Generate executive reports and stakeholder summaries

📞 Support​

Need help or have questions?

We'd Love Your Feedback!

We're excited to see how you and your agents use Aura workforce data to power your market and due diligence research. If you have questions, feedback, or requests for new MCP tools, please let us know.

Ready to get started? Add the Aura MCP Server to your Claude setup and unlock powerful company intelligence capabilities today.